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last mo.

Five French Retailers Urge Shoppers to Buy Leeks to Ease Weather-Driven Glut

An unusually mild winter flooded the market with leeks, leaving retailers banking on a quick pickup in demand to prevent losses.

[Charly TRIBALLEAU / AFP]
Image
Il faut vider les stocks de poireaux avant que les légumes ne pourrissent dans les champs.

Overview

  • Auchan, Carrefour, Casino, Coopérative U and Intermarché issued a joint call on Feb. 10 asking consumers to prioritize French leeks to support the sector.
  • Retailers attribute the oversupply to exceptionally mild conditions that accelerated growth and pushed large volumes to market at once.
  • The groups say they have increased listings of French leeks, boosted in‑store promotion and staged prominent displays to speed sales.
  • They warn unsold volumes could be wasted and prices could fall further for growers, echoing a similar recent alert for cauliflowers.
  • Producer pressure is already acute, with the FDSEA de la Manche noting prices have dropped below production costs and one farmer reporting about €0.55/kg versus a usual €0.75.