Particle.news
Download on the App Store
4 ARTICLES
·
2mo ago

First Official Teenage Mutant Ninja Turtles Pizzeria Opens in Santa Monica

Paramount is using the themed restaurant to expand TMNT licensing into immersive retail tied to upcoming film releases.

TMNT pizzeria
Image
An image collage containing 3 images, Image 1 shows A person in a kitchen holding a large white pizza box with the "Teenage Mutant Ninja Turtles Pizzeria Los Angeles" logo in red, Image 2 shows A person standing outside the Teenage Mutant Ninja Turtles Pizzeria in Los Angeles, Image 3 shows A pepperoni pizza with "COMING SOON..." written over it, being slid onto a pizza peel

Overview

  • The Santa Monica location at 1444 Third Street Promenade is in a public soft-opening and will hold a grand opening on Saturday, June 20 at 11 a.m.
  • Owner Andy Nguyen, known for other IP eateries, developed the concept and said the four turtles will appear at the June 20 celebration.
  • The venue serves New York–style pizza, sells exclusive TMNT merchandise, and operates a small bar that is expected to serve alcohol on weekends.
  • The space features heavy franchise theming including sewer-like architecture, fake ooze, neon signs, and staff in character-inspired costumes and Foot Clan outfits.
  • Paramount has announced this Santa Monica site as the first of three official TMNT pizzerias with additional locations planned for São Paulo and Monterrey and linked to broader licensing deals and upcoming films.