Overview
- In a statement posted Monday night, Fanatics said it let Patriots and Seahawks fans down by failing to keep team-color jerseys in stock during Super Bowl week.
- The company reported nearly 400% more jersey purchases from those fanbases since Thanksgiving compared with last year, calling the demand unprecedented.
- Fanatics said it had ordered more jerseys than ever but is still rushing in new team-color stock each day and offering alternate options.
- Customer complaints focused on product quality and accuracy, including images of misplaced Super Bowl patches, while Fanatics maintained the alternates match Nike’s replica ‘Game’ jersey template.
- The shortage follows similar Super Bowl-season issues in recent years, including 49ers white jerseys before Super Bowl 58 and difficulties buying Eagles jerseys before Super Bowl 57, with restock frequency still unclear.