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Ex-Google CMO Says Rule-Breaking Fueled Rapid Rise, Then Left to Build AI Food Startup

His story points to results over process as the lever for rapid advancement.

Overview

  • Chen, in coverage published Monday, says his promotions at Google felt “easy” because he ignored formal rules.
  • He says he launched the Google Partners program in other languages without HQ approval after a block, then leaders asked for a North America rollout.
  • He also says he skipped a two-year wait by asking for a promotion in under a year after citing results.
  • He left at 28 despite a high-pay C-suite role and a seven-figure equity package, and says he now earns less as a founder yet has no regrets.
  • He founded Tastewise, an AI tool that tracks food and drink trends, which has raised more than $71 million and is used by PepsiCo, Nestlé, Mars, Kraft Heinz, Campbell’s and Givaudan.