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EU Says Meta Must Allow Rival AI Chatbots on WhatsApp

The regulator finds a likely abuse of dominance after WhatsApp’s new terms shut out third-party assistants.

Overview

  • European Commission sent a Statement of Objections to Meta, saying WhatsApp’s exclusion of external AI services likely violates EU competition rules and noting the app is a key entry point for assistants.
  • Brussels said it is preparing provisional measures to swiftly preserve competitor access while the full antitrust investigation proceeds.
  • Meta’s policy change announced in October and effective January 15 bars businesses from using independent AI chatbots on WhatsApp, leaving Meta AI as the only assistant available.
  • Meta rejected the EU’s assessment, arguing there is no basis for intervention and citing alternative access via app stores, devices, websites, and concerns about system load from third-party bots.
  • Italy’s competition authority separately ordered in December that the new WhatsApp business terms be suspended in the Italian market during its own probe.