Overview
- ESPN has confirmed a coordinated programming schedule tied to Disney’s ‘Disney Celebrates America’ campaign that runs across ESPN networks, ABC and the ESPN App.
- The centerpiece is a two-hour SportsCenter special airing on ABC on July 4 that will feature live reporting from stadiums, historical retrospectives and appearances from top ESPN personalities.
- ESPN.com will publish a five-day multimedia project called “AMERICA 250 Road Trips” that sends reporters to sports sites nationwide to tell stories about how games and athletes shaped U.S. culture.
- Traditional Independence Day coverage remains central, with live broadcasts of the Nathan’s Famous Hot Dog Eating Contest on ESPN2 and ABC and participation in a 24-hour Disney cross-platform broadcast on July 3–4.
- ESPN is the exclusive broadcast partner for the Patriot Games, a Freedom 250 national competition for high-school athletes aged 14–17 that will stream on the ESPN App with a one-hour ABC recap planned for August.