Overview
- Feig is taking the helm as CEO as the new company formally launches in mid‑October 2025.
- Funding of roughly $1 billion comes from MiSK‑linked investors, MBC Group and SNK, with a large upfront tranche followed by milestone‑based releases.
- The board is chaired by Majid Al‑Ibrahim and includes Feig, former Disney film chief Sean Bailey, Andreessen Horowitz partner Andrew Chen and Epic Games creative leader Charlie Wen.
- Arena SNK plans to build franchises from video games and anime, develop film and TV, and stage international experiential events while partnering with major studios and streamers for distribution.
- Feig will also become Executive Chairman of Picturestart, which remains standalone, as industry watchers note both the scale of Saudi funding and potential reputational considerations.