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Emma Heming Willis Marks 50th With Rare Bruce Willis Video and Fund Appeal

The post bolstered her new Emma & Bruce Willis Fund, a vehicle to raise awareness, support caregivers, fund research on frontotemporal dementia.

Overview

  • On June 18, Emma Heming Willis posted an Instagram throwback that included a video of Bruce Willis inhaling helium and singing “Happy Birthday,” alongside a recent family photo to mark her 50th birthday.
  • Emma used the birthday message to urge donations to the Emma & Bruce Willis Fund, which she launched in March to raise awareness of FTD, back early-stage research, and provide caregiver resources.
  • Bruce Willis remains diagnosed with frontotemporal dementia and is cared for at home with full-time caretakers, according to recent family updates and Emma’s public comments.
  • Emma has made caregiving a public focus by publishing a 2025 memoir about her experience and by accepting an advocacy award from the Association for Frontotemporal Degeneration earlier this year.
  • Family and friends, including Demi Moore and Bruce’s daughters, publicly supported Emma’s milestone and her advocacy work, a response that could increase visibility and funding for families affected by FTD.