Overview
- The two companies announced a strategic partnership Monday that includes a Mass Appeal investment in The Horror Section.
- The agreement sets Roth and Nas to co-develop film and television projects under their banners.
- Nas and Mass Appeal CEO Peter Bittenbender will serve as executive producers on Ice Cream Man, Roth’s first film from The Horror Section.
- Mass Appeal says the alliance helps it expand into feature films with a focus on horror by tapping Roth’s genre track record.
- The Horror Section is building a slate with recent moves such as acquiring Samuel Gonzalez Jr.’s Stiletto, while Ice Cream Man remains slated for release later in 2026 with a reported cast led by Ari Millen and Benjamin Byron Davis.