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Eddie Hearn Calls Dana White Feud Business, Questions Zuffa Boxing’s Direction

He says the publicity is good for his U.S. profile during a fight for talent with UFC‑backed Zuffa Boxing.

Overview

  • Hearn casts the dispute as a business rivalry and says the attention is lifting his U.S. profile.
  • He says he holds no personal grudge against White and recalls polite dealings over years.
  • He says White called him out on Piers Morgan, and he accepted with a Misfits Boxing offer near $10 million each.
  • He cites Zuffa Boxing’s move to sign Conor Benn — first for one bout and now on a multi‑fight deal — as the feud’s turning point, with reports of $15 million involved.
  • He criticizes Zuffa Boxing’s early run, saying six months in it has staged five small cards at the UFC Apex and lacks a clear plan.