Overview
- The 60‑second ad, created by Affleck and Matt Damon’s Artists Equity, reimagines Good Will Hunting as a 1995‑style sitcom with Affleck as Will Hunting, while Damon does not appear.
- A digitally de‑aged ensemble features Jennifer Aniston, Matt LeBlanc, Jason Alexander, Ted Danson, Jasmine Guy, Alfonso Ribeiro and Jaleel White, with a cameo by Tom Brady.
- Dunkin’ is giving away 1.995 million free iced coffees via its app using code GOODWILLDUNKIN starting Monday, tying the offer to the ad’s 1995 theme.
- The campaign adds a limited ’90s‑inspired merchandise drop, extending the retro concept and nodding to the brand’s Boston roots.
- MIT professor and former NFL player John Urschel designed a math challenge awarding a year of free coffee and signed collectibles to the top solver, with entries due Feb. 10 at 11:59 p.m. ET.