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Dua Lipa Sues Samsung for $15 Million Over Photo on TV Packaging

The filing spotlights the legal risk of using a celebrity’s image on product boxes.

Overview

  • Dua Lipa filed a $15 million lawsuit in the U.S. District Court for the Central District of California accusing Samsung of using her image on TV packaging without consent.
  • The complaint says Samsung put a photo titled “Dua Lipa - Backstage at Austin City Limits, 2024” on retail TV boxes without permission, which her lawyers say she owns.
  • She says she learned of the packaging in June 2025 and repeatedly asked the company to stop, which the filing says Samsung refused.
  • The suit alleges copyright and right‑of‑publicity violations and claims false endorsement under the federal Lanham Act.
  • Her team cites posts on X where shoppers said the box drove their purchase, and Samsung says it will not comment during ongoing litigation.