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Drake Films ‘ICEMAN’ Video on Ice Truck in Toronto

The on-street shoot marks a fresh push in his album rollout ahead of a May 15 release.

Overview

  • Drake filmed on a truck stacked with ice blocks in Toronto under a police escort.
  • Crowds lined the route, recorded clips on their phones, and Drake acknowledged fans from the moving set.
  • The ice-truck scene is part of the ICEMAN campaign that has leaned on big public stunts.
  • Video from the shoot spread quickly on social platforms, including angles posted by DJ Akademiks TV on Instagram.
  • With ICEMAN due May 15, some coverage referenced the two-year mark of his Kendrick Lamar clash as fans speculate about the album’s tone.