Overview
- The company formally adopted the MotoGP Sports Entertainment Group name on February 16, presenting the change as an intention to expand beyond race promotion.
- Carmelo Ezpeleta remains CEO and says the new identity builds on years of growth to drive innovation, digital development and wider global reach.
- The group continues to oversee the commercial and sporting development of MotoGP, Moto2, Moto3 and the Road to MotoGP programs, and it also manages Superbike and the Harley‑Davidson Bagger World Cup.
- Liberty Media holds 84% after a roughly €4.2 billion acquisition completed in summer 2025, with Ezpeleta and partners retaining about 16%.
- Sporting director Carlos Ezpeleta outlines a strategy prioritizing brand reach over quick monetization, citing the 2026 Kuala Lumpur season presentation and today’s MotoGP Forward meeting in Barcelona as steps to strengthen identity.