Overview
- dm says it expects to start its shipping pharmacy this calendar year, with timing dependent on securing an online‑pharmacy license in the Czech Republic.
- The service would operate from a subsidiary in Bor, offering apothekenpflichtige but rezeptfreie products such as pain relievers and cold remedies through dm’s online shop.
- The push expands dm’s broader health strategy, which now pilots eye screenings, AI‑supported skin analyses, and blood tests in select stores with partners Skleo Health, dermanostic and Aware Health.
- Rivals are weighing similar moves, with reporting on Rossmann exploring a Netherlands setup and Lidl’s Schwarz Group holding early partner talks for OTC distribution.
- Pharmacy representatives and experts warn of accelerated closures and reduced in‑person consultation as retailers chase a German OTC market estimated at roughly €14 billion with growing online share.