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Disney Unveils Villains Halloween Collection for Parks and Online

The drop signals an early Halloween push that pairs park availability with Disney Store exclusives to drive collector demand.

Overview

  • The Disney Parks Blog revealed the Disney Villains Collection in a post Thursday, July 30, listing apparel, accessories, and collectibles tied to characters such as Maleficent, Ursula, Cruella de Vil, the Evil Queen, and the Headless Horseman.
  • Disney confirmed the collection will arrive at Disney Parks and on DisneyStore.com on Monday, August 3, with imagery and product details published ahead of the launch.
  • The lineup includes Headless Horseman and Maleficent football jerseys, a Villains spirit jersey, a dress spotlighting four villainesses, villain-themed mugs, a Headless Horseman figurine, and a Special Edition Vanessa doll.
  • Some pieces will be online-only at DisneyStore.com—Disney Store exclusive knit wristlets featuring the Evil Queen and Maleficent are cited as examples—and at least one outlet reported finding the Headless Horseman figurine for sale in Disney Springs before the official release.
  • The Villains drop follows a late‑July opening of Disney Store’s broader Halloween Shop and the Cutie Ghost collection, reflecting a broader strategy of staggered park and online rollouts aimed at fans and collectors and likely to drive quick sell‑through and restock demand.