Disney Revives Virtual Queue for runDisney Expo Merchandise Access
The targeted move aims to spread arrivals to prevent unsafe crowding at space-limited events.
Overview
- Disney confirmed a virtual queue for entry to the runDisney Springtime Surprise Weekend merchandise shop at the Health & Fitness Expo inside AdventHealth Arena.
- Guests must join the queue in the My Disney Experience app during set windows, receive an estimated return time, and then have about an hour to enter and shop.
- The requirement applies on the expo’s first and busiest day to keep lines from forming outside and to maintain safe guest flow inside the venue.
- The system is being used for crowd control at special events rather than for rides, as Lightning Lane and standby remain Disney’s standard for attractions.
- Disney has been quietly using virtual queues for limited-edition merchandise and select experiences where space is tight, and many guests prefer this over standing in multi-hour physical lines.