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Disney Locks Down a Franchise‑Heavy 2028 Theatrical Slate

The company is positioning for a major theatrical year by concentrating Pixar originals, live‑action remakes, multiple Marvel tentpoles, plus firm release dates.

Overview

  • At D23 on Saturday, Aug. 15, Disney presented a consolidated 2028 calendar that includes Pixar’s Ghost Market on March 10, live‑action Tangled on March 31 with Kathryn Hahn as Mother Gothel, Marvel’s X‑Men on May 5, Lilo & Stitch 2 slated for late May with production to begin in Hawaii, and Incredibles 3 in mid‑June.
  • Several Marvel entries were highlighted: Black Panther 3 is dated for Dec. 15, 2028, while Ghost Rider for 2028 was described in reporting as expected to star Ryan Gosling with Shawn Levy attached to direct, a detail the studio has not fully confirmed.
  • Pixar’s slate mixes originals and sequels, giving Ghost Market the role of early‑year launch title and Incredibles 3 a summer blockbuster placement that signals studio reliance on established franchises to drive box office.
  • High‑profile moments at D23 included a Hugh Jackman video appearance that did not formally confirm a Wolverine return, underscoring the event’s blend of staged reveals and items that remain unverified.
  • The packed schedule makes 2028 operationally complex, increasing the chance of date shifts and production changes and putting pressure on marketing calendars, release windows and local production logistics such as the planned Hawaii shoot for Lilo & Stitch 2.