Overview
- Verts is rolling out today to U.S. subscribers on iOS and Android, presenting a TikTok‑style vertical feed of short clips.
- Users access Verts via a new mobile icon to swipe clips, add titles to a Watchlist, or jump straight into full playback.
- At launch the feed pulls from Disney’s streaming catalog, with reporting noting clips sourced from Disney+, Hulu, and ESPN.
- Disney says an “advanced” recommendation algorithm tailors the feed, and early trials on Disney+ and ESPN increased engagement.
- Future phases are planned to include creator content, new formats, and curated OpenAI Sora videos, which are still in development without a set timeline.