Overview
- Disney and Formula 1 announced the extension of their Fuel the Magic collaboration through the 2028 season at D23 in Anaheim this week.
- Pixar’s Cars will join the program for the first time, marking the partnership’s move beyond Mickey & Friends into a new franchise.
- Lightning McQueen will appear at the Formula 1 Gran Premio d’Italia in Monza this September in an all‑new livery to mark Cars’ 20th anniversary.
- A Cars x F1 merchandise line debuts for D23 attendees and on DisneyStore.com on August 14 at 9 a.m., with select items rolling out on August 27 and at Monza in September.
- The partnership keeps a charity focus: a second custom Mickey‑themed Bell Racing helmet is on display at D23 and a Prizeo sweepstakes will offer a replica with net proceeds benefiting Make‑A‑Wish America; earlier helmet sales raised roughly $200,000 for Make‑A‑Wish International.