Overview
- Premium subscribers gained access to the Throwbacks Stream on May 22, a daylong marathon of the top 50 Disney Channel Original Movies.
- Disney+ will add The Brave Little Toaster and Seasons 1–2 of The Weekenders on May 25 as the first library drops tied to the campaign.
- Disney+ Perks’ Summer Fridays returns for eligible subscribers on June 5 with special perks, interactive quizzes, and themed digital badges.
- A two-day Throwbacks Mini Mall pop-up opens at Westfield Century City in Los Angeles on June 6–7 with a retro photo lab, beauty salon, mystery pin machine, and other fan experiences.
- The slate includes new originals and returns later this summer such as Camp Rock 3 in August and a new Wizards Beyond Waverly Place season, plus a Throwbacks podcast hosted by Sherry Cola and Cierra Ramirez to go behind the scenes of key titles.