Particle.news
Download on the App Store

Dion Dawkins Says 2026 Is ‘Kill or Be Killed’ as Bills Start a Joe Brady Era

Players say the season matters because a new head coach and offseason additions must come together quickly to give Josh Allen the support needed to reach a Super Bowl.

Overview

  • Veteran left tackle Dion Dawkins used the phrase “kill or be killed” on Thursday to describe the urgency inside the Bills locker room and compared the season to a movie reaching its climax.
  • The comment followed Buffalo’s abrupt decision earlier this year to fire Sean McDermott after a playoff loss and promote Joe Brady to head coach on a multi-year deal.
  • Dawkins stressed he will not add pressure to quarterback Josh Allen and said the team’s supporting players — receivers, tight ends and the offensive line — must improve for postseason success.
  • Dawkins told media he trimmed significant weight in the offseason to become quicker and said teammates sense a new energy with Brady that must translate to on-field cohesion at training camp later this month.
  • The Bills enter 2026 under a deliberate reset: McDermott left a record of deep playoff runs but no Super Bowl trip, and the franchise is framing this season as a decisive test of the new staff and roster changes.