Overview
- The DFL presidium, which voted Tuesday, unanimously backed an eight-year framework with Adidas that includes a €100 million loan facility.
- Media reports say the facility carries a 1.5% interest rate and allows draws of up to €20 million per season.
- If used, the money will support central priorities such as media rights sales, anti-piracy technology, digital tools, and international growth, not direct distributions to clubs.
- Repayment can be offset against cooperation income, including licensing tied to the official match ball that Adidas will supply across DFL competitions through 2034.
- The deal still needs approval from the league’s member assembly, following a 2024 investor plan that collapsed after fan protests and continued pressure to keep pace with wealthier leagues under Germany’s 50+1 rule.