Overview
- The DFB, which announced the project Sunday, will run the hub from June 11 to July 11 at the Chelsea Industrial venue in Manhattan.
- The site begins with a soft opening on June 11 and an official ceremony on June 12 featuring DFB president Bernd Neuendorf and sporting director Rudi Völler.
- The space is designed as a public meeting point with a Match Day area for live game viewing and German food, a Soccer Gallery on fan culture, and a Champions Lounge for networking.
- National team goalkeeper Ann-Kathrin Berger serves as ambassador, drawing on her ties to the region through Gotham FC in the U.S. women’s league.
- Germany’s squad will be based in Winston-Salem, North Carolina, and only visit the area for the June 25 group match in East Rutherford, underscoring the house as a fan and media hub rather than a team base.