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Denza Z To Debut At Goodwood As Brand-Defining Electric 911 Rival

The launch signals BYD’s push to turn Denza into a credible premium performance name in Europe.

Overview

  • Denza released a production-preview image and confirmed a Goodwood Festival of Speed debut, with styling that stays close to last year’s Z concept.
  • BYD executive Stella Li said the car is coming to the UK as Denza’s flagship, positioned above the Z9 GT, D9 MPV and B5 SUV.
  • Daniel Craig will front a new campaign to raise Denza’s profile across Europe, the Middle East and Africa.
  • Denza says the sports car will feature steer-by-wire, which uses electronics rather than a direct steering shaft, and magnetorheological suspension, a fluid-based adaptive setup.
  • Powertrain details remain unconfirmed, though reports point to the Z9 GT’s tri-motor layout and a BYD Blade battery that could deliver near-1,000 bhp.