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Dell Cuts XPS 13 Price to Match Apple's MacBook Neo

The company says the laptop was in development before Apple and will offer a premium OLED display and long battery life at an aggressive entry price.

Overview

  • Dell has introduced a lower-cost XPS 13 with U.S. starting price of $699 and a limited back-to-school student offer of $599 that the company says runs through Nov. 2.
  • The base model includes a 13.4-inch 2560×1600 OLED touchscreen that covers DCI-P3, a variable refresh rate up to 120 Hz, a backlit keyboard, two USB-C ports with up to 10 Gbit/s and no dedicated headphone jack.
  • Dell will sell multiple SKUs built on Intel’s entry Core Series 3 (Wildcat Lake) and higher-end Core Ultra (Panther Lake) chips with options up to 32 GB of RAM, larger SSDs and Thunderbolt 4 on premium configurations.
  • Dell executives, including COO Jeff Clarke, say the XPS 13 was developed before Apple’s MacBook Neo and that the two products mainly overlap at the single low-cost configuration while Dell plans higher-spec variants.
  • Key unresolved items include exact U.S. availability dates, Euro and German pricing and whether the $599 student discount will be offered outside the U.S., and analysts note the aggressive price could compress margins for a metal‑chassis, OLED-equipped laptop.