Overview
- Justice Manmeet Pritam Singh Arora granted an ex-parte ad-interim injunction restraining named platforms and unknown actors from exploiting Pawan Kalyan’s name, image, voice and likeness for commercial gain, including through AI and deepfakes.
- The order names Flipkart, Amazon Seller Services, Meesho, Google and Meta among defendants, and bars selling or facilitating merchandise that leverages his persona.
- The court directed takedown of URLs identified by the plaintiff and recognized his substantial brand value as a public figure and Andhra Pradesh’s deputy chief minister.
- Instagram fan pages must display a clear “fan account” disclaimer, with Meta instructed to inform operators and render such accounts inactive until the disclaimer is added.
- Non‑infringing parties affected may seek modification upon an undertaking, with filings due by January 22, a registrar listing on February 9, and a court hearing set for May 12 while interim relief continues.