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Delhi High Court Grants Interim Protection to Aishwarya and Abhishek Bachchan From AI Deepfakes and Unauthorised Use

Judges are using privacy‑rooted publicity rights to compel swift, URL‑specific takedowns in deepfake misuse cases.

Overview

  • Interim injunctions restrain the commercial exploitation of both actors’ names, images, voices and other persona attributes, including AI‑generated explicit or misleading content.
  • The court ordered removal of identified infringing links within tight timelines, insisting on URL‑specific, defendant‑wise relief rather than blanket directions.
  • Google must disable flagged pages within days and submit basic subscriber details in sealed cover, while MeitY and DoT were told to block the offending webpages.
  • Named targets include sites such as aishwaryaworld.com and APKPure, e‑commerce sellers pushing mugs and T‑shirts, and YouTube channels alleged to host manipulated content.
  • The matters remain on an interim footing with further hearings set for January 15, 2026, extending a growing line of Delhi HC personality‑rights rulings involving celebrities.