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3d ago

Danish Boycott Apps Cross 100,000 Downloads as Greenland Dispute Cools

Economists call the push largely symbolic because U.S.-made groceries are rare in Denmark.

Ian Rosenfeldt, the creator of "Made O'Meter" mobile app, demonstrates how shoppers can use the application to identify and boycott American goods in a grocery store in Copenhagen, Wednesday, Jan. 28, 2026. (AP Photo/James Brooks)
The mobile app "Made O'Meter", developed to help shoppers to identify and boycott American goods, is shown on a smartphone in a grocery store in Copenhagen, Wednesday, Jan. 28, 2026. (AP Photo/James Brooks)
Ian Rosenfeldt, the creator of "Made O'Meter" mobile app, demonstrates how shoppers can use the application to identify and boycott American goods in a grocery store in Copenhagen, Wednesday, Jan. 28, 2026. (AP Photo/James Brooks)
Ian Rosenfeldt, the creator of "Made O'Meter" mobile app, demonstrates how shoppers can use the application in different languages to identify and boycott American goods in a grocery store in Copenhagen, Wednesday, Jan. 28, 2026. (AP Photo/James Brooks)

Overview

  • Made O’Meter reports more than 100,000 total downloads, with usage peaking at nearly 40,000 product scans on January 23 before settling at roughly 5,000 daily this week.
  • NonUSA also surpassed 100,000 downloads by early February, including over 25,000 on January 21, with about 46,000 users in Denmark and around 10,000 in Germany.
  • The apps’ surge followed President Trump’s escalated calls to acquire Greenland and tariff threats, which he later dropped after announcing a vague framework for talks.
  • Made O’Meter’s latest update uses AI to analyze multiple items from images, suggest European alternatives, and apply ownership or origin filters, with a developer-claimed accuracy above 95%.
  • Analysts say the boycott’s impact is limited given a 1–3% U.S. share on Danish grocery shelves and ongoing reliance on American technology, and note the apps themselves are distributed via Apple and Google platforms.