Overview
- Ford announced the appointment on September 5, with Ricciardo saying he will work closely with the Ford Racing Team and spotlight the Raptor brand.
- As ambassador he will represent programs spanning F1-adjacent initiatives, Le Mans projects, the Dakar Rally and the Bathurst 1000.
- Ricciardo will auction his Aston Martin Valkyrie—chassis 089 in Badger Blue—at the Zoute Concours in Knokke-Heist on October 10, with estimates up to £2.4 million.
- The sale of the Red Bull–era hypercar coincides with his commercial shift away from active Formula 1 competition.
- Ford’s technical cooperation with Red Bull Powertrains on hybrid units through 2030 keeps the role connected to current F1 technology, and Ricciardo has praised Ford’s Dearborn design work after recent visits.