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Dana White Confirms Real Negotiations for Musk–Zuckerberg Colosseum Fight

White says a roughly $150 million Colosseum fee tied to restoration conditions made the venue unaffordable and ended the plan.

Overview

  • Dana White said Sunday he spent about two weeks negotiating a proposed MMA match between Elon Musk and Mark Zuckerberg and that those talks were real.
  • White said Rome’s Colosseum demanded roughly $150 million to host the event with the money earmarked for restoration, and that fee was the primary dealbreaker.
  • Mark Zuckerberg posted that Musk was not serious and wanted to move on, and reporting says Musk later taunted Zuckerberg by calling him a "chicken."
  • White said he would run a Colosseum card if a backer covered the cost, but no date, promoter agreement, or official event has been scheduled.
  • The episode underlines how landmark-venue rules, charity or restoration conditions, and mixed reports of Italian official involvement make high-profile spectacle fights unlikely without wealthy sponsors and formal local approval.