Overview
- The anniversary gala, which drew more than 1,500 people Sunday, filled Barcelona’s Gran Teatre del Liceu before the celebration moved to a surprise dinner at the Mercat de la Boqueria.
- Top Catalan officials attended, including regional president Salvador Illa and parliament speaker Josep Rull, signaling strong civic backing for the Barcelona-based company.
- The program leaned on Estrella Damm’s Mediterráneamente music, led by composer Lucas Vidal, with performances by artists such as Rigoberta Bandini and a lighting stunt that made Torre Glòries appear to fill with beer.
- The Boqueria dinner honored local producers with classic and modern Catalan dishes, and leading chefs like Ferran and Albert Adrià, Carme Ruscalleda, Oriol Castro, Eduard Xatruch and Mateu Casañas joined the toast.
- Executives highlighted Damm’s expansion, noting revenue grew from about €200 million to more than €2 billion over 25 years, and CEO Demetrio Carceller framed the milestone as a tribute to the people behind the company’s rise.