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Dak Prescott Urges George Pickens to Play on Franchise Tag, Draws Blowback as Cowboys Weigh Next Move

Prescott’s “bet on yourself” message to the All-Pro receiver tracks with the front office’s stance, intensifying scrutiny of Dallas’ long-term plan.

Overview

  • Dallas placed the non‑exclusive franchise tag on George Pickens for 2026 at roughly $27.3 million after his 1,429‑yard, Pro Bowl season.
  • Dak Prescott told reporters Pickens should consider playing on the tag, citing his own experience and urging him to “bet on yourself.”
  • Former Pro Bowler T.J. Houshmandzadeh criticized Prescott for weighing in, while analysis noted the tag sits well below today’s receiver market and delays a major payday with added injury risk.
  • Hall of Famer Cris Carter warned the move could leave Pickens frustrated and questioned the feasibility of paying multiple offensive stars at top‑of‑market levels under the cap.
  • The Cowboys say they want Pickens in Dallas long term, with negotiations open and a mid‑July deadline to convert the tag into a multi‑year deal.