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Daisy Edgar-Jones Shifts From Period Dressing to Sheer Shushu/Tong Look

The change frames her promotional wardrobe as a storytelling tool that boosts designer visibility and speeds runway styles into mainstream retail.

Overview

  • At a recent special screening Edgar-Jones wore a sheer Shushu/Tong spring 2026 dress that revealed bubblegum-pink intimates and featured floral lace, an opaque collar, scalloped edges, pointed black pumps, and a dark tonal ring.
  • The lingerie-style choice departs from the 18th-century–inspired code she has used on the Sense & Sensibility tour, which has included a custom Vivienne Westwood duchesse gown and an Alexander McQueen military jacket.
  • Shushu/Tong is a Shanghai-based cult label whose spring 2026 piece has appeared on runways and on celebrities such as Blackpink’s Lisa, showing how one dress can be styled in kitschy or minimalist ways.
  • Stylist Dani Michelle’s alternating use of legacy houses and cult designers is being read as deliberate promotion that ties Edgar-Jones’s public image to the film’s period story while also allowing modern runway moments.
  • The wardrobe arc is keeping fashion coverage focused on both heritage brands and niche labels and is likely to hasten takeup of period and lingerie-inspired details by high-street retailers and shoppers.