Overview
- The D23 Alice in Wonderland 75th-Anniversary collection launched on the Disney Store and appeared in select park shops between Monday and Wednesday and is now available online and at Disneyland Resort and Walt Disney World retail locations.
- Designs lean on the film’s croquet scene, repeatedly using pink flamingo and green hedgehog imagery on items to create a unified ‘Wonderland Royal Croquet Club’ look.
- The drop spans apparel, accessories, bags, home goods and toys with published price points such as the Ear Headband ($36.99), Zip Jacket ($84.99) and Crocs ($69.99).
- Early demand produced limited sellouts at launch, with at least one crossbody bag reported sold out and outlets advising shoppers to check for restocks online and in parks.
- Reporters found stock in specific park shops including Uptown Jewelers, Legends of Hollywood, the Emporium and Once Upon a Time, a rollout that makes on-site purchases a priority for collectors and could trigger additional restocks and online replenishments.