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D23 Adds Hallmark & Disney Panel to Complete Anaheim Convention Schedule

The newly confirmed session will spotlight the two companies’ long merchandise partnership and the craft behind collectible Disney products.

Overview

  • D23 announced the panel “Hallmark & Disney Magic: Our Creative Partnership” for Sunday, August 16, 2:45–3:45 p.m. on the Hyperion Stage at the Anaheim Convention Center.
  • The official description says the session will trace the collaboration from Walt Disney and J.C. Hall’s shared Kansas City roots to the design and production of Keepsake ornaments, greeting cards, gifts, and seasonal collectibles.
  • Organizers have not named panelists yet, and reports say attendees can likely expect Hallmark and Disney artists, designers, and creative leads to discuss design inspiration and craftsmanship.
  • Coverage links the panel to Hallmark’s upcoming Holiday Ever After: Disney World Wish Come True, noting the film’s trailer release and production details, but sources make clear the panel’s stated focus remains merchandise history and creative process.
  • The announcement fills one of the last “To Be Announced” slots in D23’s Aug. 14–16 program and may boost interest from collectors given the convention’s record-size show floor, reservation-managed sessions, and a Disney Experiences auction.