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Crowley Holds Narrow Post‑Primary Lead Over Tiffany in First Head‑to‑Head Poll

The poll’s margin of error makes the four‑point lead a statistical tie, signaling a pivot to heavy ad spending followed by invited fall debates.

Overview

  • The Badger Battleground poll released Aug. 16, obtained by UPFRONT, found Democrat David Crowley at 48 percent and Republican Tom Tiffany at 44 percent in a survey of 500 likely Wisconsin voters.
  • The survey has a margin of error of plus or minus 4.4 points, which led Platform Communications’ Keith Gilkes to describe the early four‑point gap as a statistical tie.
  • Crowley leads among independents 42 percent to 30 percent and posts a net‑positive favorability rating while Tiffany’s favorability is lower and his unfavorable rating is higher.
  • Both campaigns and outside groups have begun seven‑figure ad buys and the candidates have been invited to a proposed Oct. 8 town‑hall debate at UW‑Milwaukee, though neither campaign has confirmed participation.
  • The poll gives an early baseline rather than a forecast and signals that persuadable independents, ad messaging and debates will likely decide a close race where turnout swings of tens of thousands of votes matter.