Overview
- Ketchup Entertainment released the first full trailer on Wednesday, confirming a global theatrical opening on August 28, 2026.
- The live-action and animation comedy follows Wile E. Coyote suing Acme over malfunctioning gadgets, with Will Forte as his lawyer and John Cena as Acme’s counsel, directed by Dave Green from Samy Burch’s screenplay.
- The new footage embraces the backstory with lines like “The film Acme didn’t want you to see” and fine print that cheekily equates Acme with Warner Bros.
- Warner Bros. shelved the finished film in November 2023 for a reported ~$30 million tax write-off after a roughly $70 million production, and Ketchup acquired worldwide rights in March 2025 for about $50 million.
- The rollout doubles as a signal case for rescued studio titles, with its performance likely to influence how companies treat completed films that get pulled for accounting reasons.