Overview
- City leaders and Comic‑Con International announced a multi‑year agreement on July 22 that keeps the convention in San Diego through 2030.
- The 2026 show, running July 23–26, is underway in downtown San Diego and is expected to draw roughly 135,000 attendees and generate about $160 million for the region.
- Major studios have returned to Hall H this year with high‑profile panels, including Marvel’s marquee Saturday slot for Avengers: Doomsday and DC’s Lanterns on Friday.
- Large corporate activations have expanded the event beyond the convention center with Disney hotel wraps, street banners and immersive experiences such as a Percy Jackson Camp Half‑Blood walkthrough.
- San Diego increased police, fire and traffic staffing, closed portions of Harbor Drive, and secured larger hotel room blocks at competitive rates to support crowds and sustain the convention’s local economic benefits.