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Coinbase Invests in ProShares IQMM to Move Into Stablecoin Reserve Management

The move pushes Coinbase into reserve operations to help scale stablecoins under expected GENIUS Act reserve rules.

Overview

  • Coinbase disclosed Tuesday that it has invested in ProShares’ GENIUS Money Market ETF (IQMM) but did not reveal the size of the allocation, and COIN shares fell about 4.43% on the news.
  • IQMM is built around very short‑dated U.S. Treasuries (93 days or less), cash, and cash equivalents and was designed to meet Section 4 reserve requirements in the GENIUS Act.
  • ProShares launched IQMM in February and the fund rapidly gained scale, reporting roughly $22 billion in assets under management and about $17 billion in first‑day trading volume.
  • Coinbase says the investment expands its stablecoin strategy into reserve management by adding a regulated cash‑management layer to its payments, distribution, and developer tools.
  • Regulators still must finish implementing rules and the GENIUS Act will not be fully in effect until around 2027, so industry players are adopting productized reserve tools now that could shift how issuers handle creation and redemptions using Treasuries, ETFs, money‑market funds, and tokenized equivalents.