Overview
- The film's trailer hit number one on YouTube’s Movie Trailer Charts in multiple countries and entered the U.S. Top 10, trade trackers reported, marking one of the strongest global launches for a Hindi trailer in recent weeks.
- Lead actors Shahid Kapoor, Rashmika Mandanna and Kriti Sanon have used interviews and behind‑the‑scenes social posts to amplify interest, with Rashmika resharing a playful photo from director Homi Adajania and thanking fans for the trailer response.
- At the trailer event Rashmika said she was “really scared” before signing because the role is the most urban and light‑hearted she has played, a deliberate shift from her previous, more serious parts.
- Director Homi Adajania has publicly rejected online theories that the film is a lesbian love story, while promotional clips frame the plot as a contemporary love triangle among the three leads.
- Positioned as a spiritual follow‑up to Adajania’s 2012 Cocktail, the film uses the original’s song 'Tum Hi Ho Bandhu' and a high‑profile creative team to target both domestic viewers and major overseas markets such as the Gulf, the U.K. and the U.S., with social debate likely to boost visibility before the June 19 release.