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Cocktail 2 Ramps Up Live Music Push Ahead of June 19 Release

Producers are turning strong trailer and soundtrack buzz into large-scale fan events to widen appeal before the film opens.

Overview

  • Cocktail 2, starring Shahid Kapoor, Kriti Sanon and Rashmika Mandanna, is set to open in theatres on June 19 and makers have scheduled a Delhi premiere the night before on June 18, according to media reports.
  • The film’s trailer and songs — especially the track 'Mashooqa' — have trended online, prompting producers to plan a travelling Cocktail 2 Music Festival across Mumbai, New Delhi and Pune that organizers say will feature live performances and cast appearances.
  • Promotional activity has included cast social posts and rehearsals shared by Kriti Sanon and new interviews from Shahid Kapoor describing his character as a warm, likeable lead, all aimed at converting music interest into box-office momentum.
  • Older and recent clips of director Homi Adajania being physically close with actresses have resurfaced on social platforms and drawn mixed public reactions, a reputational element that has become part of the film’s pre-release conversation.
  • Reports cite a roughly ₹150 crore budget and describe the festival as a high‑ambition experiential campaign, a move that follows a wider Bollywood trend of using live events to turn soundtrack popularity into opening-week audience turnout; some logistical details, including festival scale and guest lists, have been reported by outlets citing unnamed makers rather than formal notices.