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Coca-Cola’s Yellow Caps Return for Passover, Signaling Cane-Sugar Formula

Limited U.S. cane-sugar supply helps explain why the Passover-only recipe has not replaced corn syrup year-round.

Overview

  • Yellow-capped Coca-Cola bottles are back in U.S. stores for Passover, marking the seasonal return of a cane-sweetened version.
  • The yellow cap denotes a recipe made with cane sugar instead of high-fructose corn syrup, which makes the soda suitable for those avoiding corn during the holiday.
  • Shoppers on social media compare the bottles to Mexican Coke and urge people to stock up because they offer cane sugar at regular prices.
  • Coca-Cola has not committed to a permanent switch, and its CFO told Bloomberg that domestic cane-sugar supplies are limited.
  • The Passover edition traces to 1935, when Rabbi Tuvia Geffen worked with the company to adjust ingredients so Coke could be certified kosher.