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Cleveland Sirens Revealed as WNBA’s 16th Team

The name links the franchise to Lake Erie and signals a separate local identity as owners ready the team for a 2028 debut.

Overview

  • The Rock Entertainment Group formally unveiled the Cleveland Sirens on Tuesday at Rocket Arena and confirmed the team will join the WNBA as its 16th franchise in 2028.
  • The Sirens name and logo were chosen after a year‑long, fan‑informed process that aims to evoke Lake Erie and build a distinct identity rather than revive the old Rockers brand.
  • Ownership paid a reported $250 million expansion fee and has already announced KeyBank, Progressive as the jersey patch sponsor, and Cleveland Clinic as founding partners.
  • The franchise has collected roughly 8,500–9,000 season‑ticket deposits and filed trademarks for the Sirens name in May through an entity called CLE Travel Sports, LLC.
  • The Sirens launch is part of the WNBA’s multi‑year expansion to 18 teams by 2030, a plan that is prompting more regular‑season games and new venue and training arrangements in Cleveland.