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3mo ago

Circle K to Cut Fuel Prices 10¢ a Litre in One-Day National Fuel Day

The company says the short, no‑loyalty discount offers direct pump relief followed by a nationwide sweepstakes to keep customers engaged.

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The national convenience chain Circle K is offering savings on Thursday afternoon for customers feeling pain at the pumps.
The Irving gas station on George Street in Sydney in August 2022. IAN NATHANSON/CAPE BRETON POST/FILE PHOTO

Overview

  • The chain will reduce fuel prices by 10 cents per litre from 3 p.m. to 7 p.m. local time on Thursday, May 21 at more than 1,300 participating Circle K and Couche-Tard locations.
  • Participation is location-specific, with Circle K naming 15 B.C. stores that have gas bars and five Cape Breton gas bars among the participating sites.
  • Drivers do not need loyalty points or an app to receive the savings because the discount applies at the pump during the four-hour window.
  • Circle K will launch the Fuel Your Summer sweepstakes from May 26 to July 20, offering 200 winners $450 in gift cards with entry by scanning a QR code at the pump or in-store and weekly prize draws.
  • Company executives describe Fuel Day as a simple way to give customers immediate savings, a modest but direct cut at the pump that is also intended to boost store visits and summer engagement.