Overview
- On February 8, Chipotle will post a one‑time Instagram Reel titled “The Chipotle Realest 30” after halftime and before the third quarter when an AI‑generated TV ad airs.
- Viewers who text the code shown in the Reel to 888222 can claim a free entrée, limited to the first 100,000 participants.
- Free‑entrée codes are valid in the United States through February 12 for users aged 13 and older, with standard text and data rates applying.
- Chipotle is also offering three digital‑only Game Day Nacho Hack bundles on its app and website from February 5 to 8, designed to serve three to four people with optional chicken or steak.
- Chicken al Pastor returns for a limited time on February 10, with Chipotle Rewards members getting early access on February 9 via the app and website.