Overview
- Deal runs Friday, March 13 from 3 to 4 p.m. local time at participating locations in the U.S., Canada, the U.K., France and Germany.
- Customers unlock the offer in-restaurant by showing any tattoo—permanent, temporary or drawn-on—with each free item requiring an entrée of equal or greater value.
- The promotion is capped at five free menu items per check and requires one tattoo-wearing customer per free item, with staff discretion applying to what qualifies.
- Swae Lee co-created a limited temporary tattoo flash sheet available only at the Midtown Miami Chipotle from 3 to 4 p.m. ET, one per purchase while supplies last.
- Chipotle cites last year’s tattoo BOGO as driving its highest-ever 3–4 p.m. sales and notes it may modify or end the offer without notice.