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Chinese iOS Developers Ask Regulator to Enforce Apple’s Global Lowest Fee Promise

Forty‑eight developers say Apple cut headline in‑app purchase rates but kept exclusive distribution and payment channels closed, raising their true costs and triggering a formal complaint to China’s market regulator.

Overview

  • A group of 48 Chinese iOS developers filed a joint complaint with the State Administration for Market Regulation saying Apple has not fully implemented its March pledge to give China the lowest App Store fees.
  • The developers acknowledge Apple lowered App Store in‑app purchase commissions but say the company has not opened third‑party app distribution, in‑app third‑party payments, or external link payment channels in China.
  • They argue that having only Apple’s channels available keeps developers’ effective, comprehensive fees higher than overseas peers despite lower published IAP rates.
  • The complaint asks SAMR to investigate alleged anti‑competitive practices such as tying, differential treatment, and unfair pricing and to require Apple to open alternative distribution and payment options.
  • The joint letter and a public developer statement spread widely on WeChat, raising public scrutiny and creating pressure on regulators to respond and on Apple to adopt an automatic alignment mechanism for future overseas changes.