Overview
- Maoyan reports the 2026 holiday window (Feb 15–23) surpassed ¥50 billion in ticket sales and exceeded 100 million admissions.
- China’s year-to-date box office has outpaced North America, temporarily ranking as the top single film market, according to Maoyan.
- Third- and fourth-tier cities contributed about 53.72% of the season’s revenue, a multi‑year high cited by analyst Chen Jin via state media.
- North American releases scaled up: Jingzhe Wusheng opened in about 200 cinemas and Biaoren: Wind Rises in the Desert in roughly 220, with Pegasus 3 set for Feb 27 and additional titles planned for March.
- Biaoren: Wind Rises in the Desert became the highest-grossing wuxia title in China, reaching approximately ¥689.7 million as of Feb 22.