Overview
- The Cubs announced the series on Monday and set a TikTok premiere for Sept. 4, with the team releasing a trailer and key art alongside the news.
- Nine Innings to Love is told across nine innings in 17 short‑form, social‑first episodes created and written by Cubs Productions.
- Production services were provided by Chicago’s Coyote Sun Productions and the series is directed by the Cubs’ director of content Adam Sobel.
- The plot follows Ava (Veronica Garrubbo) and David (Sid Kutikkad) after a bleacher meet‑cute leaves them stuck together for a single game and features Angelina Dávila, Kevin Kantor, Shelby Brown and Cole Steeves in supporting roles.
- Cubs executives framed the project as an effort to deepen fan engagement by translating Wrigley Field’s general‑admission bleacher culture into bite‑sized storytelling, joining a wider trend of sports franchises producing owned short‑form content for younger audiences.